It’s recently come to my attention that there is a global healthcare crisis that’s led to thousands of deaths and millions of lost jobs. Absolutely tragic. What’s worse, brands around the world have indefinitely hit the pause button on their advertising for fear of saying something “tone deaf,” which is even more tragic. If you … Continue reading The Principles of Making Tasteful and Impactful Advertising by the Guy Who Made That Pepsi Ad With Kendall Jenner