New Colgate Ads Promise Toothpaste Will Keep Breath Fresh ‘Til the Casket Drops’
Feb12

New Colgate Ads Promise Toothpaste Will Keep Breath Fresh ‘Til the Casket Drops’

NEW YORK CITY – In a surprising move towards more “hardcore advertising,” Colgate announced Thursday that its new toothpaste campaign would keep your breath fresh “’til the casket drops.” “Gone are the days of commercials where a woman simply brushes her teeth in a bizarre, all-white void, as if in purgatory. We feel it’s necessary to reach a younger audience with our messaging,”...

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